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The Call Centre Customer Care Pocketbook

The Call Centre Customer Care Pocketbook

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List Price: £7.99
Paperback
1903776333
9781903776339
105 x 148 mm

Author: Mike Applegarth, Keith Posner
Internet transactions offer customers convenience but remote trading has its price: customers feel much less loyalty to individual companies and the loss of face-to-face contact can result in poor or non-existent customer service. The Call Centre Customer Care Pocketbook addresses these issues, and looks at how to retain customer loyalty and offer good service in the digital age.

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Additional Information:
Related subjects: Customer Care

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