Movie stars, celebrities, and sportspeople have managers to take care of their business affairs. So, why shouldn’t a superstar product? And if every product can aim to be a superstar, then they will all need their own Product Manager.
And that’s what we’ll look at in this article; the role of a Product Manager:
- Why we need them
- What they do
- The breadth of their role
So, let’s dive into the world of Product Management.