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Why Story Telling Matters

For fifteen years or more, I have been collecting stories that I can tell in seminars, training workshops or keynotes.

I have well over a hundred packed away now, but my interest started in the 1980s when I cut out an entry from the Guardian’s ‘Notes & Queries’ column:

It is a much quoted maxim that there are only seven stories in fiction and that all others are based on them. Is it true, and what might these seven stories be?

I’ve just wasted 20 minutes looking for that cutting (I know it’s somewhere in my filing system) and then discovered in as many seconds that I no longer need it: you can read the answers that the question received here.

The Seven Basic Plots

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