When I first thought about Social Media as a Big Idea, it seemed like a good topic. Until I started to think about it. Because forms of Social Media are ubiquitous – we all use them, so what can I tell you that you don’t already know?
Well, take a look, and find out.
Continue reading Social Media: Making Connecting and Communicating [too] Easy
Like so many big ideas, Blue Ocean Strategy was not new when its founders conceived it. They just gave it a resonant name and started to flesh out the idea.
In this case, it was W Chan Kim and Renée Mauborgne. They gave their Blue Ocean Strategy concept a set of case studies to tempt new adopters, and some thinking tools to give them confidence. The result is an approach to developing new products and services with a 15-year track record.
If you’ve not yet encountered Blue Ocean Strategy and the concept of Value Innovation, it’s well worth exploring.
Continue reading Blue Ocean Strategy: Winning through Value Innovation
The world changes fast, and to keep up, you need to be learning new stuff all the time. And some of that needs to be from a large and complex body of knowledge. Yet, as a working manager, your time is at a premium. So is there any way you can create accelerated learning?
The answer is yes. Over many years, we have accumulated a broad and eclectic body of knowledge about how we learn. It combines experience, practical psychology, and neuroscience. And practitioners bring this all together under the banner of Accelerated Learning.
Continue reading Accelerated Learning: Learn fast & effectively
The Wisdom of Teams is a true classic among Twentieth Century business books. Based on detailed interviews with 47 teams across the US, it uncovers the wisdom of what teams can achieve, and how they can perform at their best.
The authors of The Wisdom of Teams acknowledge that what they discovered is both obvious, in that we recognise the truths straight away, and subtle, in that making sense of them in the real world can be hard. They rank their findings as both common sense and uncommon sense. And all this is as it should be. Teams are people. And people working together can be messy and hard to characterise.
So, while the book has been criticised for its obviousness, and also for being too long and sharing too many long stories, this is its nature. Real team stories show not just the obvious truths, but the subtle complexities too. Perhaps the biggest idea of the Wisdom of Teams is that there is no one Big Idea, but many smaller big ideas.
Continue reading The Wisdom of Teams: Outperforming Individuals
Entrepreneurship is like starting a journey, where you know something about where you want to get to, and little about how you’ll get there. And you rarely end up quite where you expected.
Yet in many ways, entrepreneurship is the driving force behind a national economy. It’s a renewing agent that creates wealth – the acme of the capitalist system
Continue reading Entrepreneurship: Striking out on your own
Have you ever been wandering around the internet and been surprised to find the same advert following you? If you have, welcome to remarketing.
Or maybe you looked at an online product and then, later that day, saw a discount advert in your social media feed. Or you clicked an advert in Facebook, and then found it at the top of your searches.
Yup – those are remarketing too. Which sounds just a little less creepy than its former, but now less favoured name: retargeting.
Continue reading Remarketing: When Advertisers Stalk You
The Trust Equation is an attempt to highlight the key features of trust in a professional setting. And it does a very good job.
And this is super-helpful to any professional, manager, or team leader, for a simple reason. Trust is your stock-in-trade. If your team, customers, and bosses don’t trust you, you have nothing but a job title. The extent to which you can get things done in a leadership role depends largely on trust.
But how do you inspire that trust? This is what the Trust Equation will show you.
Continue reading The Trust Equation
Positive Mental Attitude is a staple of the self-help movement. But don’t get the wrong idea. It’s not about false faith or miracle cures.
Instead, it’s about exercising the most fundamental freedom you have: to choose how to respond to your situation. Positive Mental Attitude is a choice that opens up more options for you.
And that’s why it works for so many people. Because, with more options, you have more chances of getting what you want.
Continue reading Positive Mental Attitude: You Choose
Your brain is wired to think fast. So, to do this, it needs to take shortcuts, that psychologists call heuristics. But these shortcuts don’t always give the right answer. They give rise to cognitive bias.
Cognitive bias is the result of the shortcuts. If every car door you’ve ever encountered opens outwards, it’s a good bet that the next one you encounter will too. That’s a bias in your assumptions. Usually, it serves you well. One day, it may let you down.
But the cognitive biases that we need to worry about are those that are baked into our mental operating system. We make the mistakes without realising it. They lead to bad decisions – sometimes to catastrophe.
Continue reading Cognitive Bias – Getting it Wrong
What if you want to improve the performance of your business or public service? You could study it carefully and hope to find inefficiencies and novel approaches. But maybe you could compare your practices to those of another organisation. That’s the essence of Benchmarking.
The idea of benchmarking is to compare yourself with others, to get new ideas from them, and to learn from what works for them. It’s a powerful idea that allowed Japanese manufacturing to catch up with and overtake the US. And then it helped the US regain lost ground, by codifying what the Japanese had learned, and the improvements they had made.
But it’s not universally loved. There are problems. That said, benchmarking is a big idea that every manager should be aware of.
Continue reading Benchmarking – Keeping up with the neighbours